SMART LABLE LAUNCH

One of the most outstanding projects in current production of our team is the creation of the launch materials for the new Vodafone solution - Smart Label. We are challenged to convey marketing message through a simple interactive way, and explain how complex solution helps mitigating challenges the supply chain might face. Our proposal was to develop a game that helps understand all features in a playful way. We’ve created a game that shows how sensors track live sudden change in temperature, notify in case of damages or soakage of liquids that would damage the goods.

Test the game here: https://business.vodafone.com/smartlabelgame