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SMART LABLE LAUNCH
One of the most outstanding projects in current production of our team is the creation of the launch materials for the new Vodafone solution - Smart Label. We are challenged to convey marketing message through a simple interactive way, and explain how complex solution helps mitigating challenges the supply chain might face. Our proposal was to develop a game that helps understand all features in a playful way. We’ve created a game that shows how sensors track live sudden change in temperature, notify in case of damages or soakage of liquids that would damage the goods.
Test the game here: https://business.vodafone.com/smartlabelgame
![](http://images-pw.pixieset.com/elementfield/148959321/game-dd7eaa1f.png)